In today's world, the way you attract candidates to work for your business has totally changed. Ask yourself this question - should we be treating candidates more like customers?
We can learn a lot from how marketing departments across the country are attracting customers to their products and services. In one year, roughly 17 billion British pounds were spent on digital advertising in the UK, up from 15 billion in 2020. Imagine how great your candidates could be if HR/recruitment departments started acting like marketing professionals. Using social media channels, engaging video content and excellent user experience websites to target outstanding talent.
Samuel Evans, founder and MD of the disruptive marketing agency, Gather Social, will host this event. He aims to introduce you to the idea of using different ways you can attract talent, learning just how valuable an action plan can be and overall helping you improve your Talent Attraction Strategy.
This online event will help you understand:
- How to make a good first impression with talent
- Content expectations from candidates
- Why mobile-friendly websites and user experience is essential in attracting the right talent
- What we are spending our time doing online
- And why our talent attraction content should reflect different styles of content
This is the first event in a two-part event series. “Is It Time To Start Treating Talent Like Customers?” will introduce you to the idea of using marketing practices to attract top talent. The second, “How We Hired Using Social Media”, will be a follow-up event, going into detail about the practical skills needed to attract great candidates and will evaluate Gather Social as a case study.
Gather Social is a Digital Marketing agency based in Nottingham, with a young creative team and bespoke social platform. Working with a range of different businesses every day, founder and MD, Samuel Evans has witnessed the power of Social Media. He has helped transform brands and businesses in the East Midlands and beyond and knows exactly what it takes to be successful in the ever-changing online world.
There will be time at the end of the event for a Q&A session with the host. We look forward to seeing you at the webinar!
Head to the Gather Social website today to learn more.
Sign up here!