Macildowie Marketing are currently recruiting for a talented Content Creator to join an international business located near Loughborough.
You will represent a number of brands to strategically develop and deliver relevant content that engages the target audience with measurable outcomes. You will be interested in emerging and existing channels and technologies and how they can be used by brands to engage with their target audiences.
-Work, and be proactive, with Business Units to develop and deliver relevant and targeted content in support of their communication/marketing strategies
-Work closely with the wider marketing team and designers to ensure content branding/messaging is aligned with each individual Business Unit
-Recommend most appropriate media for content e.g. Video, Blog post, animation, infographic etcâ€¦
-Measure and report on effectiveness of content. Suggest and implement improvements
Manage external or internal resource to create content
-Responsible for ensuring Brand Guidelines are adhered to
-Support Business Units with content for marketing campaign activity
-Facilitate the relationship between business units and specialist external agencies
-Engagement of key stakeholders (up to Director level)
-Researching, writing and editing copy for promotional activity, advertising and website to a high standard consistent with company messaging to targeted audiences
-To consider and support internal communication and employer branding needs of each business unit
-Supporting Social Media activity Via external agency and direct
-Keep abreast of new technologies and channels and seeks to exploit them with the target audience
This position would suit a candidate with experience in providing a high quality written and verbal communications e.g. copywriting and presentation skills. You will have the confidence and ability to communicate the purpose and value of plans across the wider business and have a good understanding of communication channels, including Web and Social Media. High levels of attention to detail are essential for this role and candidates will be experienced in working within a fast changing environment and be flexible to adapt to change.
Key technical skills will include the following:
*Writing skills articles, web content, seminar, webinars
*Visualisation skills video storyboards, graphic design briefs
*Interpersonal skills video interviewing, interviewing
*Content creation skills iMovie video, ability to create motion graphics on Adobe After Effects or desire to be trained
Macildowie is a specialist recruitment consultancy with a rich history of enhancing the careers of professionals across the Midlands and the Northern Home Counties. We have an unrivalled understanding of the local market place and recruit for the majority of the regions premier employers. To search for all of our live jobs please visit us at www.macildowie.com.