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PPC Manager

Salary £28000.00 - £30000.00 per annum
Location Market Harborough, Leicestershire
Job Type Permanent Jobs
Sector
Job Ref HQ00043962
Published 5 months ago

Job Description

THE OPPORTUNITY

Macildowie Marketing are currently recruiting for a PPC Manager to join a growing digital marketing agency based in South Leicestershire who have an ambitious growth strategy. This is an exciting opportunity to for an experienced PPC specialist to be responsible for the day to day management of all internal PPC campaigns across Google, Bing and social media platforms, marketing the many different brands & sites of the company. This will involve continuous testing and improvement of campaigns to maximise ROI, as well as providing analysis, reporting and recommendations.

KEY RESPONSIBILITIES


-Confident management of PPC campaigns of circa 2k per day
-Working in a focussed and analytical way to understand search trends and respond
strategically
-Manage PPC spend in line with cost per acquisition targets and monthly budgets
-Paid Search campaign implementation, optimisation and keyword research across
AdWords and Bing Ads
-Paid campaigns across social media platforms
-Regular and adhoc reporting to internal stakeholders
-Detailed analysis and reporting of results
-A/B Testing of ads, campaigns and landing pages
-Write, edit and proofread ad copy and editorials
-Providing insight on landing page performance and feeding back recommendation
-Consistently take a commercial overview and consider how PPC fits within the wider
marketing and business function
-Contribute to company PPC best practice and continued learning

EXPERIENCE REQUIRED


-Experience managing PPC campaigns across Google and Bing
-Adwords Partner Certified and Bing Ads Accredited Professional an advantage
-Experience managing paid campaigns across Facebook, Twitter & LinkedIn Â
-Display & Remarketing experience
-PPC editing software including Google AdWords Editor and Bing Editor
-Working knowledge of Google Analytics
-Photoshop / design creative skills would be an advantage
-Strong IT skills including Excel including v look ups and pivot tables
-Background experience in wider digital marketing is desirable
-PPC budget / ROI management

Macildowie is a specialist recruitment consultancy with a rich history of enhancing the careers of professionals across the Midlands and the Northern Home Counties. We have an unrivalled understanding of the local market place and recruit for the majority of the regions premier employers. To search for all of our live jobs please visit us at www.macildowie.com.

Job Location

Showing approximate location of 'Market Harborough, Leicestershire'