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Senior Marketing Analyst

Published 11 September 2023
£40000 - £45000 per annum + Flexible Working Available
Leicester, Leicestershire
Job Starts: 11th September 2023
Accountancy & Finance

Job Description

Macildowie Recruitment & Retention

Senior Marketing Analyst - Up to £45,000 - Leicester

Monday - Friday, 9am - 5:30pm - Flexible Working Available

Macildowie have partnered with a well-established organisation in Leicester to recruit a Senior Marketing Analyst.

The key requirements are to be a proficient user of PowerBI and SQL and have at least 3 years commercial experience operating as a Data Analyst.

Main Responsibilities

  • Track and maintain accuracy and integrity of all data contained within each client database.
  • Working alongside the marketing team to gather an understanding of the marketing process and measure the different stages of the process from campaign.
  • Monitor campaigns and report ROI data to senior marketing figures.
  • Identify trends and issues as well as creating purposeful MI and BI automated dashboards that help our clients business evaluate their clients marketing performance.
  • Creating new purposeful MI and BI marketing dashboards for the marketing division on a weekly, monthly basis using PowerBI or Tableau.
  • You will also be able to craft appropriate value-adding commentary helping our client identify gaps and explore.
  • Provide regular commentary and insight, ensuring all MI and BI produced tells a story and is easy for users to digest and access.
  • Using IBM Modeler to develop predictive models using business expertise to improve decision making.
  • Writing SQL queries and extracting SQL data, whilst working with data sets such as customer data and campaign data.

The Candidate

  • Previous experience operating as a Marketing Analyst/Data Analyst or in a similar position.
  • Ability to create meaningful, clear dashboards with appropriate value-adding commentary.
  • Comfortable with SQL Management Studio including writing SQL queries.
  • IBM Modeler experience - Desirable.
  • An excellent user of PowerBI or Tableau.
  • Able to commute to the Leicester office once a week.


  • 26 days holiday entitlement plus bank holidays.
  • Flexible working available - including 1 office day a week.
  • Amazing career prospects.
  • Working with the latest data visualisation tools in the market.
  • Discounted medical insurance.
  • Life Assurance.

The first stage of the application process is to apply online. If you would like any more information about this vacancy before applying, please get in touch with Tom Whitsey on 0116 222 2590.

Please put your home postcode on your CV when applying. Our recruitment tech uses this to make sure your CV is reviewed by the relevant consultant, for the relevant job(s), in the relevant geography.

Macildowie are a recruitment business working on behalf of a client to recruit this role. Your personal data may be forwarded to that client company as part of the application process.

If you would like information on how we will process your data please go to our website ( and view our fair processing notices which are located at the bottom of the page under privacy policies. Within the fair processing notice for Candidates there is guidance on how to amend your contact preferences or exercise your rights relating to personal data. We can't provide direct links as email address and website urls within our job adverts are removed by some of the websites on which we advertise.

Macildowie is a specialist recruitment consultancy with a rich history of enhancing the careers of professionals across the Midlands and the Northern Home Counties. We have an unrivalled understanding of the local market place and recruit for the majority of the region's premier employers. To search for all of our live jobs please visit us at

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