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Marketing Executive

Published 07 June 2024
£25000.00 - £30000.00 per annum
Leicester, Leicestershire
Job Starts: 7th June 2024

Job Description

Marketing Executive

4 days office based, 1 day wfh

£25,000 - £30,000

Leicester, LE7

About the Company:

A market leader within professional services is seeking a talented Marketing Executive to join their dynamic team. As a Marketing Executive, you will champion B2B marketing activities, planning, creating, and executing campaigns to drive business growth. You will play a key role in maintaining current relationships and seeking new opportunities in line with the company's objectives.

Duties & Responsibilities:

  • Lead B2B lead generation through targeted marketing activities.
  • Plan, create, and execute marketing campaigns to attract potential B2B customers.
  • Maintain existing relationships, particularly with professional bodies and networking groups.
  • Focus on LinkedIn marketing and share insights with the sales team.
  • Support partnership marketing activities, including monthly communications with existing partners and strategic plans for recruiting new partners.
  • Identify and manage advertising, partnership, and event opportunities in line with business objectives.
  • Ensure product information is up-to-date, engaging, and relevant across all collateral.
  • Conduct competitor analysis to ensure market competitiveness.
  • Update, manage, and create new case studies.
  • Manage events, ensuring all requirements are met for successful attendance and completion.
  • Represent the company at industry functions and events as needed.

Skills and Experience

  • Minimum of 2 years' experience in B2B marketing roles, with a strong understanding of marketing channels, tools, and techniques.
  • Quick adaptability to new systems.
  • A creative mind-set with excellent attention to detail.
  • Strong business acumen and the ability to measure the impact of marketing activities.
  • Ability to work at a fast pace with a collaborative team mentality.
  • Experience in organising B2B events.
  • Familiarity with content management systems.
  • Proficiency in using email for lead generation and customer nurturing.
  • Creative approach to problem-solving, and a love for teamwork.
  • Excellent copy writing skills.

Apply now to take the next step in your career!

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Macildowie is a specialist recruitment consultancy with a rich history of enhancing the careers of professionals across the Midlands and the Northern Home Counties. We have an unrivalled understanding of the local market place and recruit for the majority of the region's premier employers. To search for all of our live jobs please visit us at

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